Turning Ideas into Business (Ideas, Creativity, Innovation, Strategy, Branding and Selling)
‘’Turning Ideas into Business (Ideas, Creativity, Innovation, Strategy, Branding and Selling)’’ Daylong Learning Session was held at Thames Square, 754 Satmosjid Road, Dhanmondi, on September 30, 2017, organized by Institute of Learning and Development (ILD). Mr. Masum Chowdhury, Chief Learning Officer of ILD facilitated this session. 15 Participants came from different industries like Mr. Mahmudur Rahman, Brand Manager from Organic Health Care Ltd., Md. Nurul Islam Shumon from Eduvision, Chittagong, Mr. Razib Ahmed, Sr. Executive, Organic Health Care Ltd, Mst. Mousumi Barman, Section Officer, Hamdard Waqf, Bangladesh; Ummea Atifa (Self Employed); Ayesha Akter Mitu, Officer, Madina Pharmaceuticals Ltd.; Md. Noor Ekbal Talukder, Supply Chain Manager, SSD-Tech.
Md. Masum Chowdhury have discussed many important issues on the following topics –
- What is Imagination ?
- Source of Creativity and Ideas
- Basic Elements of Creativity
- SCAMPER Technique
- Creative Thinking Skill
- SCAMPER Technique for Innovation
- What is Innovation?
- Types of Innovation
- Structural Innovation
- Disruptive Innovation
- Business Model innovation
- Incremental Innovation
- Application Innovation
- Product Innovation
- Process Innovation
- Experiential Innovation
- Market Innovation
- What is Strategy ?
- Competitive Strategy
- Generic Strategy and Porter’s Generic Strategy
- Difference between Strategy and Tactics
- Power of Branding
- How do you Measure’s Brand Power ?
Feedback of Participants about this Training:
Md. Noor Ekbal Talukder, Supply Chain Manager, SSD-Tech have said, this training session was excellent with content and delivery. This training is very helpful for all Business Executives.
Ms. Mousumi Barman, Section Officer, Hamdard Waqf, Bangladesh have said – Truly and honestly, it was a good learning session. Thank you very much for arranging time demanding session.
Note: Institute of Learning and Development (ILD) organizes this training session on the same topic once in a month.